But carefully consider the “honest no” from someone whose opinion and wisdom you respect. It’s also important to ignore the “lazy no,” thrown out by investors unwilling to put in time, research, or imagination. Pay attention to who tells you “no.” Is it a loving parent who doesn’t want you to get hurt? Or a spouse who doesn’t want to rock your family’s financial boat? Those refusals have more to do with your relationships than with your idea. Regardless, that “no” is an opportunity to get feedback and adjust your approach. Or maybe you walk away from this investor because you’re not comfortable with their ageist attitude. Or maybe you should consider a different location. Maybe you need to refine your pitch – next time, you’ll include statistics that demonstrate growing interest in gym membership among the 60-plus crowd. The first investor you approach says, “No, too many old people live here for this to work.” For example, let’s say you’re seeking funding for a chain of kickboxing gyms across Florida. Sometimes, a “no” clues you into potential fixes. The key message here is: Consider every investor's "no" to be an opportunity for insight. The moral of the story? Don’t let a “no” hold you back – at least 99 percent of the time. One hundred and forty-eight: that’s the number of times Kathryn Minshew heard the word “no” when she was seeking investors for the online career platform she was trying to get off the ground.īut with just one “yes,” Minshew raised $28 million for The Muse, which now employs 200 people and serves 100 million users.
0 kommentar(er)
